During a survey carried out among UK marketers in April 2023, 78 percent of respondents said that they thought that it was important for a company to have a consistent branded signature across all of their emails. However, 29 percent said they were not using an email signature management platform. Among those who did deploy such a platform, 67 percent stated they expected email signatures to help generate leads and 50 percent said they used email signatures to share content with key client audiences.
Marketer perception of email signatures in branded emails in the United Kingdom (UK) as of April 2023
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
Exclaimer. (June 13, 2023). Marketer perception of email signatures in branded emails in the United Kingdom (UK) as of April 2023 [Graph]. In Statista. Retrieved December 03, 2024, from https://www.statista.com/statistics/1394421/marketer-perception-email-signatures-branded-emails-uk/
Exclaimer. "Marketer perception of email signatures in branded emails in the United Kingdom (UK) as of April 2023." Chart. June 13, 2023. Statista. Accessed December 03, 2024. https://www.statista.com/statistics/1394421/marketer-perception-email-signatures-branded-emails-uk/
Exclaimer. (2023). Marketer perception of email signatures in branded emails in the United Kingdom (UK) as of April 2023. Statista. Statista Inc.. Accessed: December 03, 2024. https://www.statista.com/statistics/1394421/marketer-perception-email-signatures-branded-emails-uk/
Exclaimer. "Marketer Perception of Email Signatures in Branded Emails in The United Kingdom (Uk) as of April 2023." Statista, Statista Inc., 13 Jun 2023, https://www.statista.com/statistics/1394421/marketer-perception-email-signatures-branded-emails-uk/
Exclaimer, Marketer perception of email signatures in branded emails in the United Kingdom (UK) as of April 2023 Statista, https://www.statista.com/statistics/1394421/marketer-perception-email-signatures-branded-emails-uk/ (last visited December 03, 2024)
Marketer perception of email signatures in branded emails in the United Kingdom (UK) as of April 2023 [Graph], Exclaimer, June 13, 2023. [Online]. Available: https://www.statista.com/statistics/1394421/marketer-perception-email-signatures-branded-emails-uk/