Awareness of different OTT services South Korea 2023, by platform

Published by
Nina Jobst,
Dec 12, 2024
According to a survey conducted in South Korea in 2023 on the awareness of different over-the-top (OTT) video services, more than 96 percent of respondents stated that they knew of Netflix. Competitors Tving, Disney Plus, Coupang Pay, Wavve, and Watcha were also comparatively well-known, with respondent shares between roughly 72 and 85 percent.

Awareness of different over-the-top (OTT) services in South Korea as of May 2023, by platform

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Release date

June 2023

Region

South Korea

Survey time period

May 17 to 22, 2023

Number of respondents

3,000 respondents

Age group

15-59 years

Method of interview

Online survey

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Online video market in South KoreaInternet usage in South KoreaGame industry in South Korea Smartphone usage in South KoreaSubscription video-on-demand (SVOD) in the Asia-Pacific region
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