E-commerce companies measure the interactions of online shoppers with products or services throughout the entire shopping experience. As of June 2023, Google's plug-in was the most used e-commerce analytics technology, being active on over 61,000 e-commerce sites worldwide. CM Commerce and AddShoppers followed in the ranking, with 5,396 and 4,818 domains, respectively.
Leading e-commerce analytics technologies worldwide as of June 2023, by number of domains
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SimilarTech. (June 20, 2023). Leading e-commerce analytics technologies worldwide as of June 2023, by number of domains [Graph]. In Statista. Retrieved January 04, 2025, from https://www.statista.com/statistics/1390127/e-commerce-analytics-technologies/
SimilarTech. "Leading e-commerce analytics technologies worldwide as of June 2023, by number of domains." Chart. June 20, 2023. Statista. Accessed January 04, 2025. https://www.statista.com/statistics/1390127/e-commerce-analytics-technologies/
SimilarTech. (2023). Leading e-commerce analytics technologies worldwide as of June 2023, by number of domains. Statista. Statista Inc.. Accessed: January 04, 2025. https://www.statista.com/statistics/1390127/e-commerce-analytics-technologies/
SimilarTech. "Leading E-commerce Analytics Technologies Worldwide as of June 2023, by Number of Domains." Statista, Statista Inc., 20 Jun 2023, https://www.statista.com/statistics/1390127/e-commerce-analytics-technologies/
SimilarTech, Leading e-commerce analytics technologies worldwide as of June 2023, by number of domains Statista, https://www.statista.com/statistics/1390127/e-commerce-analytics-technologies/ (last visited January 04, 2025)
Leading e-commerce analytics technologies worldwide as of June 2023, by number of domains [Graph], SimilarTech, June 20, 2023. [Online]. Available: https://www.statista.com/statistics/1390127/e-commerce-analytics-technologies/