According to a ranking released in April 2024, Liu Yexi remained the most successful virtual influencer in China, scoring 87.22 points in an index with 100 points being the highest possible value. The second place was taken by TianYu, a digital avatar with a mission to promote Chinese heritage and culture.
Influence index of the leading hyper-realistic digital human influencers in China as of April 2024
the scale ranges from 0 to 100 with 100 being the strongest product
Supplementary notes
The index is based on the following six metrics to compare the influence level of virtual humans:
i). overall business strength and financing ability of the operating company; ii). business value of the virtual human; iii). amount of traffic generated by the virtual human and its sharing trends on internet media; iv). likeability of the virtual human's from survey results; v). and the evaluation from professional analyst team.
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iiMedia Research. (April 8, 2024). Influence index of the leading hyper-realistic digital human influencers in China as of April 2024 [Graph]. In Statista. Retrieved December 22, 2024, from https://www.statista.com/statistics/1389993/china-most-successful-virtual-influencers/
iiMedia Research. "Influence index of the leading hyper-realistic digital human influencers in China as of April 2024." Chart. April 8, 2024. Statista. Accessed December 22, 2024. https://www.statista.com/statistics/1389993/china-most-successful-virtual-influencers/
iiMedia Research. (2024). Influence index of the leading hyper-realistic digital human influencers in China as of April 2024. Statista. Statista Inc.. Accessed: December 22, 2024. https://www.statista.com/statistics/1389993/china-most-successful-virtual-influencers/
iiMedia Research. "Influence Index of The Leading Hyper-realistic Digital Human Influencers in China as of April 2024." Statista, Statista Inc., 8 Apr 2024, https://www.statista.com/statistics/1389993/china-most-successful-virtual-influencers/
iiMedia Research, Influence index of the leading hyper-realistic digital human influencers in China as of April 2024 Statista, https://www.statista.com/statistics/1389993/china-most-successful-virtual-influencers/ (last visited December 22, 2024)
Influence index of the leading hyper-realistic digital human influencers in China as of April 2024 [Graph], iiMedia Research, April 8, 2024. [Online]. Available: https://www.statista.com/statistics/1389993/china-most-successful-virtual-influencers/
