According to a survey on influencer marketing conducted in the Philippines, brands in the food and drink industry were leaders in leveraging influencer marketing for their business, as stated by 35 percent of respondents. In contrast, just 1.3 percent of real estate brands use influencer marketing to boost their presence.
Leading industries for leveraging influencer marketing in the Philippines as of October 2022
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Leading industries for leveraging influencer marketing in the Philippines as of October 2022
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The source did not provide figures for the total number of respondents for the Philippines.
The report covered Cambodia, Hong Kong, Indonesia, Japan, Malaysia, the Philippines, Singapore, Taiwan, Thailand, and Vietnam and leveraged data points from over 500,000 influencers.
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AnyMind Group. (October 26, 2022). Leading industries for leveraging influencer marketing in the Philippines as of October 2022 [Graph]. In Statista. Retrieved March 14, 2025, from https://www.statista.com/statistics/1378810/philippines-industries-that-make-the-most-of-influencer-marketing/
AnyMind Group. "Leading industries for leveraging influencer marketing in the Philippines as of October 2022." Chart. October 26, 2022. Statista. Accessed March 14, 2025. https://www.statista.com/statistics/1378810/philippines-industries-that-make-the-most-of-influencer-marketing/
AnyMind Group. (2022). Leading industries for leveraging influencer marketing in the Philippines as of October 2022. Statista. Statista Inc.. Accessed: March 14, 2025. https://www.statista.com/statistics/1378810/philippines-industries-that-make-the-most-of-influencer-marketing/
AnyMind Group. "Leading Industries for Leveraging Influencer Marketing in The Philippines as of October 2022." Statista, Statista Inc., 26 Oct 2022, https://www.statista.com/statistics/1378810/philippines-industries-that-make-the-most-of-influencer-marketing/
AnyMind Group, Leading industries for leveraging influencer marketing in the Philippines as of October 2022 Statista, https://www.statista.com/statistics/1378810/philippines-industries-that-make-the-most-of-influencer-marketing/ (last visited March 14, 2025)
Leading industries for leveraging influencer marketing in the Philippines as of October 2022 [Graph], AnyMind Group, October 26, 2022. [Online]. Available: https://www.statista.com/statistics/1378810/philippines-industries-that-make-the-most-of-influencer-marketing/
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