During an early 2023 survey among marketing leaders in the United Kingdom, respondents from consumer packaged goods companies reported that, on average, more than 20 percent of their companies' budgets were allocated to marketing expenses. Banking, finance, and insurance companies followed with roughly 20 percent.
Share of marketing in for-profit company budgets in the United Kingdom (UK) as of February 2023, by industry
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Mean share of marketing in for-profit company budgets
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The CMO Survey. (March 24, 2023). Share of marketing in for-profit company budgets in the United Kingdom (UK) as of February 2023, by industry [Graph]. In Statista. Retrieved August 24, 2024, from https://www.statista.com/statistics/1377225/share-marketing-budgets-industry-uk/
The CMO Survey. "Share of marketing in for-profit company budgets in the United Kingdom (UK) as of February 2023, by industry." Chart. March 24, 2023. Statista. Accessed August 24, 2024. https://www.statista.com/statistics/1377225/share-marketing-budgets-industry-uk/
The CMO Survey. (2023). Share of marketing in for-profit company budgets in the United Kingdom (UK) as of February 2023, by industry. Statista. Statista Inc.. Accessed: August 24, 2024. https://www.statista.com/statistics/1377225/share-marketing-budgets-industry-uk/
The CMO Survey. "Share of Marketing in For-profit Company Budgets in The United Kingdom (Uk) as of February 2023, by Industry." Statista, Statista Inc., 24 Mar 2023, https://www.statista.com/statistics/1377225/share-marketing-budgets-industry-uk/
The CMO Survey, Share of marketing in for-profit company budgets in the United Kingdom (UK) as of February 2023, by industry Statista, https://www.statista.com/statistics/1377225/share-marketing-budgets-industry-uk/ (last visited August 24, 2024)
Share of marketing in for-profit company budgets in the United Kingdom (UK) as of February 2023, by industry [Graph], The CMO Survey, March 24, 2023. [Online]. Available: https://www.statista.com/statistics/1377225/share-marketing-budgets-industry-uk/