During an early 2023 survey among marketing leaders in the United Kingdom, respondents from consumer packaged goods companies reported that, on average, more than 20 percent of their companies' budgets were allocated to marketing expenses. Banking, finance, and insurance companies followed with roughly 20 percent.
Share of marketing in for-profit company budgets in the United Kingdom (UK) as of February 2023, by industry
Characteristic
Mean share of marketing in for-profit company budgets
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The CMO Survey. (March 24, 2023). Share of marketing in for-profit company budgets in the United Kingdom (UK) as of February 2023, by industry [Graph]. In Statista. Retrieved November 21, 2024, from https://www.statista.com/statistics/1377225/share-marketing-budgets-industry-uk/
The CMO Survey. "Share of marketing in for-profit company budgets in the United Kingdom (UK) as of February 2023, by industry." Chart. March 24, 2023. Statista. Accessed November 21, 2024. https://www.statista.com/statistics/1377225/share-marketing-budgets-industry-uk/
The CMO Survey. (2023). Share of marketing in for-profit company budgets in the United Kingdom (UK) as of February 2023, by industry. Statista. Statista Inc.. Accessed: November 21, 2024. https://www.statista.com/statistics/1377225/share-marketing-budgets-industry-uk/
The CMO Survey. "Share of Marketing in For-profit Company Budgets in The United Kingdom (Uk) as of February 2023, by Industry." Statista, Statista Inc., 24 Mar 2023, https://www.statista.com/statistics/1377225/share-marketing-budgets-industry-uk/
The CMO Survey, Share of marketing in for-profit company budgets in the United Kingdom (UK) as of February 2023, by industry Statista, https://www.statista.com/statistics/1377225/share-marketing-budgets-industry-uk/ (last visited November 21, 2024)
Share of marketing in for-profit company budgets in the United Kingdom (UK) as of February 2023, by industry [Graph], The CMO Survey, March 24, 2023. [Online]. Available: https://www.statista.com/statistics/1377225/share-marketing-budgets-industry-uk/