Virtual influencers, the latest marketing buzzword, have enjoyed a growing popularity on China's internet. In 2022, the number of computer-generated characters detected across Chinese social media platforms increased fourfold. Three in five virtual humans were active on microblog site Weibo and video streaming platform Bilibili.
Distribution of virtual humans on major social media platforms in China in 2022
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Website (chinatradingdesk.com). (January 17, 2023). Distribution of virtual humans on major social media platforms in China in 2022 [Graph]. In Statista. Retrieved December 19, 2024, from https://www.statista.com/statistics/1376965/china-virtual-humans-distribution-by-social-media-platform/
Website (chinatradingdesk.com). "Distribution of virtual humans on major social media platforms in China in 2022." Chart. January 17, 2023. Statista. Accessed December 19, 2024. https://www.statista.com/statistics/1376965/china-virtual-humans-distribution-by-social-media-platform/
Website (chinatradingdesk.com). (2023). Distribution of virtual humans on major social media platforms in China in 2022. Statista. Statista Inc.. Accessed: December 19, 2024. https://www.statista.com/statistics/1376965/china-virtual-humans-distribution-by-social-media-platform/
Website (chinatradingdesk.com). "Distribution of Virtual Humans on Major Social Media Platforms in China in 2022." Statista, Statista Inc., 17 Jan 2023, https://www.statista.com/statistics/1376965/china-virtual-humans-distribution-by-social-media-platform/
Website (chinatradingdesk.com), Distribution of virtual humans on major social media platforms in China in 2022 Statista, https://www.statista.com/statistics/1376965/china-virtual-humans-distribution-by-social-media-platform/ (last visited December 19, 2024)
Distribution of virtual humans on major social media platforms in China in 2022 [Graph], Website (chinatradingdesk.com), January 17, 2023. [Online]. Available: https://www.statista.com/statistics/1376965/china-virtual-humans-distribution-by-social-media-platform/