According to a Chinese survey about the popularity of virtual idols conducted in March 2023, about 54 percent of Chinese internet users cited marketing strategies were the key to attract their attention to virtual idols. The creative content work also played a role with about 52 percent of respondents saying so.
Reasons for Chinese internet users to be interested in virtual idols as of March 2023
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iiMedia Research. (March 30, 2023). Reasons for Chinese internet users to be interested in virtual idols as of March 2023 [Graph]. In Statista. Retrieved December 23, 2024, from https://www.statista.com/statistics/1376915/china-reasons-to-like-virtual-idols/
iiMedia Research. "Reasons for Chinese internet users to be interested in virtual idols as of March 2023." Chart. March 30, 2023. Statista. Accessed December 23, 2024. https://www.statista.com/statistics/1376915/china-reasons-to-like-virtual-idols/
iiMedia Research. (2023). Reasons for Chinese internet users to be interested in virtual idols as of March 2023. Statista. Statista Inc.. Accessed: December 23, 2024. https://www.statista.com/statistics/1376915/china-reasons-to-like-virtual-idols/
iiMedia Research. "Reasons for Chinese Internet Users to Be Interested in Virtual Idols as of March 2023." Statista, Statista Inc., 30 Mar 2023, https://www.statista.com/statistics/1376915/china-reasons-to-like-virtual-idols/
iiMedia Research, Reasons for Chinese internet users to be interested in virtual idols as of March 2023 Statista, https://www.statista.com/statistics/1376915/china-reasons-to-like-virtual-idols/ (last visited December 23, 2024)
Reasons for Chinese internet users to be interested in virtual idols as of March 2023 [Graph], iiMedia Research, March 30, 2023. [Online]. Available: https://www.statista.com/statistics/1376915/china-reasons-to-like-virtual-idols/