According to a survey in April 2022, around 76 percent of MZ generation members in their thirties in South Korea had experience with watching live commerce broadcasts. In comparison, 10 to 19 years old respondents and 20 to 29 years old respondents with experience reached about 55 percent and 65 percent, respectively. Generally, the percentage of respondents with experience grew compared to the previous year.
Experience with watching live commerce broadcasts among MZ generation members in South Korea as of April 2022, by age
Characteristic
Experience watching live commerce broadcasts
No experience watching live commerce broadcasts
-
-
-
-
-
-
-
-
-
Exclusive Premium Statistic
To access all Premium Statistics, you need a paid Statista Account
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
Opensurvey. (April 18, 2022). Experience with watching live commerce broadcasts among MZ generation members in South Korea as of April 2022, by age [Graph]. In Statista. Retrieved July 22, 2024, from https://www.statista.com/statistics/1376559/south-korea-watching-live-commerce-broadcast-experience-mz-generation-by-age/
Opensurvey. "Experience with watching live commerce broadcasts among MZ generation members in South Korea as of April 2022, by age." Chart. April 18, 2022. Statista. Accessed July 22, 2024. https://www.statista.com/statistics/1376559/south-korea-watching-live-commerce-broadcast-experience-mz-generation-by-age/
Opensurvey. (2022). Experience with watching live commerce broadcasts among MZ generation members in South Korea as of April 2022, by age. Statista. Statista Inc.. Accessed: July 22, 2024. https://www.statista.com/statistics/1376559/south-korea-watching-live-commerce-broadcast-experience-mz-generation-by-age/
Opensurvey. "Experience with Watching Live Commerce Broadcasts among Mz Generation Members in South Korea as of April 2022, by Age." Statista, Statista Inc., 18 Apr 2022, https://www.statista.com/statistics/1376559/south-korea-watching-live-commerce-broadcast-experience-mz-generation-by-age/
Opensurvey, Experience with watching live commerce broadcasts among MZ generation members in South Korea as of April 2022, by age Statista, https://www.statista.com/statistics/1376559/south-korea-watching-live-commerce-broadcast-experience-mz-generation-by-age/ (last visited July 22, 2024)
Experience with watching live commerce broadcasts among MZ generation members in South Korea as of April 2022, by age [Graph], Opensurvey, April 18, 2022. [Online]. Available: https://www.statista.com/statistics/1376559/south-korea-watching-live-commerce-broadcast-experience-mz-generation-by-age/