According to a survey in April 2022, the ratio of awareness about live commerce among among MZ generation members in South Korea reached about 66 percent of male respondents and 76 percent of female respondents. In general, the awareness about live commerce increased compared to the year before.
Awareness about live commerce among MZ generation members in South Korea as of April 2022, by gender
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Opensurvey. (April 18, 2022). Awareness about live commerce among MZ generation members in South Korea as of April 2022, by gender [Graph]. In Statista. Retrieved January 08, 2025, from https://www.statista.com/statistics/1375851/south-korea-live-commerce-awareness-mz-generation-by-gender/
Opensurvey. "Awareness about live commerce among MZ generation members in South Korea as of April 2022, by gender." Chart. April 18, 2022. Statista. Accessed January 08, 2025. https://www.statista.com/statistics/1375851/south-korea-live-commerce-awareness-mz-generation-by-gender/
Opensurvey. (2022). Awareness about live commerce among MZ generation members in South Korea as of April 2022, by gender. Statista. Statista Inc.. Accessed: January 08, 2025. https://www.statista.com/statistics/1375851/south-korea-live-commerce-awareness-mz-generation-by-gender/
Opensurvey. "Awareness about Live Commerce among Mz Generation Members in South Korea as of April 2022, by Gender." Statista, Statista Inc., 18 Apr 2022, https://www.statista.com/statistics/1375851/south-korea-live-commerce-awareness-mz-generation-by-gender/
Opensurvey, Awareness about live commerce among MZ generation members in South Korea as of April 2022, by gender Statista, https://www.statista.com/statistics/1375851/south-korea-live-commerce-awareness-mz-generation-by-gender/ (last visited January 08, 2025)
Awareness about live commerce among MZ generation members in South Korea as of April 2022, by gender [Graph], Opensurvey, April 18, 2022. [Online]. Available: https://www.statista.com/statistics/1375851/south-korea-live-commerce-awareness-mz-generation-by-gender/