According to a survey in April 2022, design was the most answered key buying factor for clothing among MZ generation members in South Korea with a share of almost 50 percent, closely followed by fit and size with a share of around 49 percent. Compared to the previous year, less respondents considered design in their top three buying criteria.
Key buying factors for clothing among MZ generation in South Korea as of April 2022
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Opensurvey. (April 18, 2022). Key buying factors for clothing among MZ generation in South Korea as of April 2022 [Graph]. In Statista. Retrieved July 22, 2024, from https://www.statista.com/statistics/1375533/south-korea-key-buying-factors-for-clothing-mz-generation/
Opensurvey. "Key buying factors for clothing among MZ generation in South Korea as of April 2022." Chart. April 18, 2022. Statista. Accessed July 22, 2024. https://www.statista.com/statistics/1375533/south-korea-key-buying-factors-for-clothing-mz-generation/
Opensurvey. (2022). Key buying factors for clothing among MZ generation in South Korea as of April 2022. Statista. Statista Inc.. Accessed: July 22, 2024. https://www.statista.com/statistics/1375533/south-korea-key-buying-factors-for-clothing-mz-generation/
Opensurvey. "Key Buying Factors for Clothing among Mz Generation in South Korea as of April 2022." Statista, Statista Inc., 18 Apr 2022, https://www.statista.com/statistics/1375533/south-korea-key-buying-factors-for-clothing-mz-generation/
Opensurvey, Key buying factors for clothing among MZ generation in South Korea as of April 2022 Statista, https://www.statista.com/statistics/1375533/south-korea-key-buying-factors-for-clothing-mz-generation/ (last visited July 22, 2024)
Key buying factors for clothing among MZ generation in South Korea as of April 2022 [Graph], Opensurvey, April 18, 2022. [Online]. Available: https://www.statista.com/statistics/1375533/south-korea-key-buying-factors-for-clothing-mz-generation/