Fastest growing D2C brands in Europe 2022, by web traffic
A worldwide study auditing 200 direct-to-consumer (D2C) brands with a strong online presence showed that The Stem was the fastest growing brand in terms of traffic in Europe. In 2022, the British brand saw its combined web and social media traffic increase by over 9,500% percent compared to 2020. Web and social traffic of D2C brand Sister Jane increased by nearly 3,000 percent, while CBD supplier Vaay ranked third.
