According to a survey conducted in April 2022, about half of the respondents from the MZ generation in South Korea mostly used shopping mall aggregators for clothing shopping. Shopping mall aggregators provide data about malls and usually aim for customized online retail experiences. Almost a third of percent of respondents also answered that they purchased clothes at online marketplaces.
Most used online clothing shopping channels among MZ generation members in South Korea as of April 2022
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Opensurvey. (April 18, 2022). Most used online clothing shopping channels among MZ generation members in South Korea as of April 2022 [Graph]. In Statista. Retrieved January 08, 2025, from https://www.statista.com/statistics/1374166/south-korea-leading-online-clothing-shopping-channels-mz-generation/
Opensurvey. "Most used online clothing shopping channels among MZ generation members in South Korea as of April 2022." Chart. April 18, 2022. Statista. Accessed January 08, 2025. https://www.statista.com/statistics/1374166/south-korea-leading-online-clothing-shopping-channels-mz-generation/
Opensurvey. (2022). Most used online clothing shopping channels among MZ generation members in South Korea as of April 2022. Statista. Statista Inc.. Accessed: January 08, 2025. https://www.statista.com/statistics/1374166/south-korea-leading-online-clothing-shopping-channels-mz-generation/
Opensurvey. "Most Used Online Clothing Shopping Channels among Mz Generation Members in South Korea as of April 2022." Statista, Statista Inc., 18 Apr 2022, https://www.statista.com/statistics/1374166/south-korea-leading-online-clothing-shopping-channels-mz-generation/
Opensurvey, Most used online clothing shopping channels among MZ generation members in South Korea as of April 2022 Statista, https://www.statista.com/statistics/1374166/south-korea-leading-online-clothing-shopping-channels-mz-generation/ (last visited January 08, 2025)
Most used online clothing shopping channels among MZ generation members in South Korea as of April 2022 [Graph], Opensurvey, April 18, 2022. [Online]. Available: https://www.statista.com/statistics/1374166/south-korea-leading-online-clothing-shopping-channels-mz-generation/