Top mono-brand online fashion stores in France 2022, by market share

Published by Daniela Coppola, May 22, 2024
With a market share of 5.9 percent, Chinese fast-fashion platform Shein topped the ranking of mono-brand online fashion stores in France. In 2022, mono-brand stores represented an alternative to marketplaces, although their market presence was quite fragmented. Zara accounted for 5.2 percent of the online fashion market, while Sézane and H&M followed with 4.3 percent each. Kiabi and Mango accounted for 2.1 and 1.7 percent, respectively.

Leading mono-brand online fashion stores in France in 2022, by market share

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Release date

March 2023

Region

France

Survey time period

2022

Supplementary notes

Share of the online fashion market.
Date of release is the date of access.

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Statistics on " Fashion e-commerce in France "

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Overview

6

Segments

6

Online retailers

4

Consumption

7

Websites & apps

4

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