According to a survey conducted by Rakuten Insight in South Korea in 2023 on social commerce, around 56 percent of respondents aged 16 to 24 years old stated they bought clothing articles. Other popular categories across the age groups included cosmetics and beauty products as well as food, snacks, and non-alcoholic beverages.
Types of items purchased via social media in South Korea as of February 2023, by age
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Rakuten Insight. (March 15, 2023). Types of items purchased via social media in South Korea as of February 2023, by age [Graph]. In Statista. Retrieved January 08, 2025, from https://www.statista.com/statistics/1373396/south-korea-items-purchased-via-social-commerce-by-age/
Rakuten Insight. "Types of items purchased via social media in South Korea as of February 2023, by age." Chart. March 15, 2023. Statista. Accessed January 08, 2025. https://www.statista.com/statistics/1373396/south-korea-items-purchased-via-social-commerce-by-age/
Rakuten Insight. (2023). Types of items purchased via social media in South Korea as of February 2023, by age. Statista. Statista Inc.. Accessed: January 08, 2025. https://www.statista.com/statistics/1373396/south-korea-items-purchased-via-social-commerce-by-age/
Rakuten Insight. "Types of Items Purchased via Social Media in South Korea as of February 2023, by Age." Statista, Statista Inc., 15 Mar 2023, https://www.statista.com/statistics/1373396/south-korea-items-purchased-via-social-commerce-by-age/
Rakuten Insight, Types of items purchased via social media in South Korea as of February 2023, by age Statista, https://www.statista.com/statistics/1373396/south-korea-items-purchased-via-social-commerce-by-age/ (last visited January 08, 2025)
Types of items purchased via social media in South Korea as of February 2023, by age [Graph], Rakuten Insight, March 15, 2023. [Online]. Available: https://www.statista.com/statistics/1373396/south-korea-items-purchased-via-social-commerce-by-age/
