During a February 2022 survey conducted among consumers in the United States, 41 percent of respondents reported expensiveness as a reason for not joining any premium loyalty program. Another 41 percent of the respondents stated they did not see the value of joining such programs. Around one-third of U.S. consumers reported they are open to premium loyalty programs, but their favorite brands do not offer them.
Reasons for not joining any premium loyalty program according to consumers in the United States as of February 2022
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ebbo. (September 21, 2022). Reasons for not joining any premium loyalty program according to consumers in the United States as of February 2022 [Graph]. In Statista. Retrieved December 22, 2024, from https://www.statista.com/statistics/1372977/reasons-not-joining-loyalty-program-us/
ebbo. "Reasons for not joining any premium loyalty program according to consumers in the United States as of February 2022." Chart. September 21, 2022. Statista. Accessed December 22, 2024. https://www.statista.com/statistics/1372977/reasons-not-joining-loyalty-program-us/
ebbo. (2022). Reasons for not joining any premium loyalty program according to consumers in the United States as of February 2022. Statista. Statista Inc.. Accessed: December 22, 2024. https://www.statista.com/statistics/1372977/reasons-not-joining-loyalty-program-us/
ebbo. "Reasons for Not Joining Any Premium Loyalty Program According to Consumers in The United States as of February 2022." Statista, Statista Inc., 21 Sep 2022, https://www.statista.com/statistics/1372977/reasons-not-joining-loyalty-program-us/
ebbo, Reasons for not joining any premium loyalty program according to consumers in the United States as of February 2022 Statista, https://www.statista.com/statistics/1372977/reasons-not-joining-loyalty-program-us/ (last visited December 22, 2024)
Reasons for not joining any premium loyalty program according to consumers in the United States as of February 2022 [Graph], ebbo, September 21, 2022. [Online]. Available: https://www.statista.com/statistics/1372977/reasons-not-joining-loyalty-program-us/
