Market share of HelloFresh in European countries in 2022

Published by Statista Research Department, Dec 9, 2024
The value share by brand ranking in the 'HelloFresh' segment of the online food delivery market is led by Italy with 95 percent, while Luxembourg is following with 95 percent. In contrast, Sweden is at the bottom of the ranking with 69 percent, showing a difference of 26 percentage points to Italy.

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Market share of meal kit delivery company HelloFresh in selected European countries in 2022

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Supplementary notes

Meal Kit Delivery encompasses the online order and delivery of a recipe box where fresh ingredients are delivered to be prepared. This service is usually offered as a subscription plan where the customer selects the number of recipe meals per week they would like delivered (e.g. HelloFresh).

All figures are estimate. A detailed methodology can be found in the Statista Market Outlook.

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