According to a survey on the influencer marketing industry in Australia conducted in February 2023, about 41 percent of brands claimed that they pay money to influencers. Approximately 29 percent of respondents was giving influencers free products rather than money.
Most common ways to pay influencers for brands in Australia as of February 2023
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Influencer Marketing Hub. (February 7, 2023). Most common ways to pay influencers for brands in Australia as of February 2023 [Graph]. In Statista. Retrieved November 21, 2024, from https://www.statista.com/statistics/1369980/australia-most-common-ways-to-pay-influencers-for-brands/
Influencer Marketing Hub. "Most common ways to pay influencers for brands in Australia as of February 2023." Chart. February 7, 2023. Statista. Accessed November 21, 2024. https://www.statista.com/statistics/1369980/australia-most-common-ways-to-pay-influencers-for-brands/
Influencer Marketing Hub. (2023). Most common ways to pay influencers for brands in Australia as of February 2023. Statista. Statista Inc.. Accessed: November 21, 2024. https://www.statista.com/statistics/1369980/australia-most-common-ways-to-pay-influencers-for-brands/
Influencer Marketing Hub. "Most Common Ways to Pay Influencers for Brands in Australia as of February 2023." Statista, Statista Inc., 7 Feb 2023, https://www.statista.com/statistics/1369980/australia-most-common-ways-to-pay-influencers-for-brands/
Influencer Marketing Hub, Most common ways to pay influencers for brands in Australia as of February 2023 Statista, https://www.statista.com/statistics/1369980/australia-most-common-ways-to-pay-influencers-for-brands/ (last visited November 21, 2024)
Most common ways to pay influencers for brands in Australia as of February 2023 [Graph], Influencer Marketing Hub, February 7, 2023. [Online]. Available: https://www.statista.com/statistics/1369980/australia-most-common-ways-to-pay-influencers-for-brands/
