According to a survey on the influencer marketing industry in Australia that was conducted in February 2023, about 64 percent of respondents claimed that they would use artificial intelligence or machine learning to identify the most effective influencers for a certain brand or campaign. The second most popular intention was locating and distributing relevant content.
Intentions on artificial intelligence or machine learning usage in the influencer marketing industry in Australia as of February 2023
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Influencer Marketing Hub. (February 7, 2023). Intentions on artificial intelligence or machine learning usage in the influencer marketing industry in Australia as of February 2023 [Graph]. In Statista. Retrieved November 21, 2024, from https://www.statista.com/statistics/1369686/australia-intentions-on-ai-or-ml-usage-influencer-marketing-industry/
Influencer Marketing Hub. "Intentions on artificial intelligence or machine learning usage in the influencer marketing industry in Australia as of February 2023." Chart. February 7, 2023. Statista. Accessed November 21, 2024. https://www.statista.com/statistics/1369686/australia-intentions-on-ai-or-ml-usage-influencer-marketing-industry/
Influencer Marketing Hub. (2023). Intentions on artificial intelligence or machine learning usage in the influencer marketing industry in Australia as of February 2023. Statista. Statista Inc.. Accessed: November 21, 2024. https://www.statista.com/statistics/1369686/australia-intentions-on-ai-or-ml-usage-influencer-marketing-industry/
Influencer Marketing Hub. "Intentions on Artificial Intelligence or Machine Learning Usage in The Influencer Marketing Industry in Australia as of February 2023." Statista, Statista Inc., 7 Feb 2023, https://www.statista.com/statistics/1369686/australia-intentions-on-ai-or-ml-usage-influencer-marketing-industry/
Influencer Marketing Hub, Intentions on artificial intelligence or machine learning usage in the influencer marketing industry in Australia as of February 2023 Statista, https://www.statista.com/statistics/1369686/australia-intentions-on-ai-or-ml-usage-influencer-marketing-industry/ (last visited November 21, 2024)
Intentions on artificial intelligence or machine learning usage in the influencer marketing industry in Australia as of February 2023 [Graph], Influencer Marketing Hub, February 7, 2023. [Online]. Available: https://www.statista.com/statistics/1369686/australia-intentions-on-ai-or-ml-usage-influencer-marketing-industry/