In 2023, the search engine google.com had the highest share in traffic referrals in South Korea at around 47.4 percent of all search engine referrals. The top spots were all occupied by either Google or domestic web portal Naver. As for Naver, mobile searches made up the majority of search referral traffic.
Leading search engine domains in South Korea in 2023, by search referral share
The source did not provide a date of publication. The release date used here is the access date.
StatCounter tracks page views instead of unique visitors to track the frequency of browser usage. Bot activity is removed, and no further corrections are made to the data. For search engines, it is tracked which page view was referred by which search engine (so-called search engine referrals). As of July 2022, the sample size for South Korea was 61,052,905 page views.
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StatCounter. (June 17, 2024). Leading search engine domains in South Korea in 2023, by search referral share [Graph]. In Statista. Retrieved December 19, 2024, from https://www.statista.com/statistics/1368946/south-korea-leading-search-engine-domains-by-referral-share/
StatCounter. "Leading search engine domains in South Korea in 2023, by search referral share." Chart. June 17, 2024. Statista. Accessed December 19, 2024. https://www.statista.com/statistics/1368946/south-korea-leading-search-engine-domains-by-referral-share/
StatCounter. (2024). Leading search engine domains in South Korea in 2023, by search referral share. Statista. Statista Inc.. Accessed: December 19, 2024. https://www.statista.com/statistics/1368946/south-korea-leading-search-engine-domains-by-referral-share/
StatCounter. "Leading Search Engine Domains in South Korea in 2023, by Search Referral Share." Statista, Statista Inc., 17 Jun 2024, https://www.statista.com/statistics/1368946/south-korea-leading-search-engine-domains-by-referral-share/
StatCounter, Leading search engine domains in South Korea in 2023, by search referral share Statista, https://www.statista.com/statistics/1368946/south-korea-leading-search-engine-domains-by-referral-share/ (last visited December 19, 2024)
Leading search engine domains in South Korea in 2023, by search referral share [Graph], StatCounter, June 17, 2024. [Online]. Available: https://www.statista.com/statistics/1368946/south-korea-leading-search-engine-domains-by-referral-share/
