In 2022, approximately 38 percent of survey respondents in the United States stated that they prefer nice looking fruit and vegetables, but will eat ‘ugly’ ones. Moreover, nearly 20 percent of survey respondents said that they will only eat nice looking fruit and vegetables.
Consumers' preferences for fruits and vegetables in the United States (U.S.) in 2022, by fruit appearance
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
YouGov. (December 14, 2022). Consumers' preferences for fruits and vegetables in the United States (U.S.) in 2022, by fruit appearance [Graph]. In Statista. Retrieved November 17, 2024, from https://www.statista.com/statistics/1362600/appearance-of-fruits-and-vegetables-to-consumers-in-the-united-states/
YouGov. "Consumers' preferences for fruits and vegetables in the United States (U.S.) in 2022, by fruit appearance." Chart. December 14, 2022. Statista. Accessed November 17, 2024. https://www.statista.com/statistics/1362600/appearance-of-fruits-and-vegetables-to-consumers-in-the-united-states/
YouGov. (2022). Consumers' preferences for fruits and vegetables in the United States (U.S.) in 2022, by fruit appearance. Statista. Statista Inc.. Accessed: November 17, 2024. https://www.statista.com/statistics/1362600/appearance-of-fruits-and-vegetables-to-consumers-in-the-united-states/
YouGov. "Consumers' Preferences for Fruits and Vegetables in The United States (U.S.) in 2022, by Fruit Appearance." Statista, Statista Inc., 14 Dec 2022, https://www.statista.com/statistics/1362600/appearance-of-fruits-and-vegetables-to-consumers-in-the-united-states/
YouGov, Consumers' preferences for fruits and vegetables in the United States (U.S.) in 2022, by fruit appearance Statista, https://www.statista.com/statistics/1362600/appearance-of-fruits-and-vegetables-to-consumers-in-the-united-states/ (last visited November 17, 2024)
Consumers' preferences for fruits and vegetables in the United States (U.S.) in 2022, by fruit appearance [Graph], YouGov, December 14, 2022. [Online]. Available: https://www.statista.com/statistics/1362600/appearance-of-fruits-and-vegetables-to-consumers-in-the-united-states/