Weibo, China's leading microblogging platform, continues to attract a predominantly young user base. In 2024, two-thirds of Weibo users were under 31 years old, with the largest group aged 24 to 30 comprising 35 percent of users. This youthful demographic underscores Weibo's appeal to China's digital-savvy younger generations, who rely on the platform for entertainment, social interaction, and information sharing.
Breakdown of Weibo users in China in 2024, by age group
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Newrank. (November 7, 2024). Breakdown of Weibo users in China in 2024, by age group [Graph]. In Statista. Retrieved December 21, 2024, from https://www.statista.com/statistics/1361377/china-weibo-user-age-distribution/
Newrank. "Breakdown of Weibo users in China in 2024, by age group." Chart. November 7, 2024. Statista. Accessed December 21, 2024. https://www.statista.com/statistics/1361377/china-weibo-user-age-distribution/
Newrank. (2024). Breakdown of Weibo users in China in 2024, by age group. Statista. Statista Inc.. Accessed: December 21, 2024. https://www.statista.com/statistics/1361377/china-weibo-user-age-distribution/
Newrank. "Breakdown of Weibo Users in China in 2024, by Age Group." Statista, Statista Inc., 7 Nov 2024, https://www.statista.com/statistics/1361377/china-weibo-user-age-distribution/
Newrank, Breakdown of Weibo users in China in 2024, by age group Statista, https://www.statista.com/statistics/1361377/china-weibo-user-age-distribution/ (last visited December 21, 2024)
Breakdown of Weibo users in China in 2024, by age group [Graph], Newrank, November 7, 2024. [Online]. Available: https://www.statista.com/statistics/1361377/china-weibo-user-age-distribution/
