A survey from December 2022 found that Gen Z consumers in the U.S. spent more time watching online video than older age groups, with an average of 13.1 hours compared to 8.5 hours. Meanwhile, viewers aged 35 years and older spent more time with traditional TV than the younger age group.
Average weekly hours spent watching online video and TV in the United States as of December 2022, by age group
Characteristic
13-24 years
35 years and older
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Hub Entertainment Research. (December 30, 2022). Average weekly hours spent watching online video and TV in the United States as of December 2022, by age group [Graph]. In Statista. Retrieved August 24, 2024, from https://www.statista.com/statistics/1361115/hours-spent-weekly-watching-online-video-tv-us-by-age/
Hub Entertainment Research. "Average weekly hours spent watching online video and TV in the United States as of December 2022, by age group." Chart. December 30, 2022. Statista. Accessed August 24, 2024. https://www.statista.com/statistics/1361115/hours-spent-weekly-watching-online-video-tv-us-by-age/
Hub Entertainment Research. (2022). Average weekly hours spent watching online video and TV in the United States as of December 2022, by age group. Statista. Statista Inc.. Accessed: August 24, 2024. https://www.statista.com/statistics/1361115/hours-spent-weekly-watching-online-video-tv-us-by-age/
Hub Entertainment Research. "Average Weekly Hours Spent Watching Online Video and Tv in The United States as of December 2022, by Age Group." Statista, Statista Inc., 30 Dec 2022, https://www.statista.com/statistics/1361115/hours-spent-weekly-watching-online-video-tv-us-by-age/
Hub Entertainment Research, Average weekly hours spent watching online video and TV in the United States as of December 2022, by age group Statista, https://www.statista.com/statistics/1361115/hours-spent-weekly-watching-online-video-tv-us-by-age/ (last visited August 24, 2024)
Average weekly hours spent watching online video and TV in the United States as of December 2022, by age group [Graph], Hub Entertainment Research, December 30, 2022. [Online]. Available: https://www.statista.com/statistics/1361115/hours-spent-weekly-watching-online-video-tv-us-by-age/