According to a survey conducted in the United States in December 2022, 84 percent of respondents aged 13 to 24 years had used YouTube in the past seven days, whilst 81 percent of those aged 35 and older had. Half of respondents over the age of 35 had used Facebook in the previous week. Following YouTube, Instagram and TikTok were the most popular platforms among younger U.S. consumers, with approximately 65 percent of respondents aged 13 to 34 years having used these platforms in the previous seven days.
Share of consumers in the United States using selected social media platforms weekly as of December 2022, by age group
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Hub Entertainment Research. (December 1, 2022). Share of consumers in the United States using selected social media platforms weekly as of December 2022, by age group [Graph]. In Statista. Retrieved January 09, 2025, from https://www.statista.com/statistics/1359324/us-consumers-using-selected-social-media-weekly-by-age/
Hub Entertainment Research. "Share of consumers in the United States using selected social media platforms weekly as of December 2022, by age group." Chart. December 1, 2022. Statista. Accessed January 09, 2025. https://www.statista.com/statistics/1359324/us-consumers-using-selected-social-media-weekly-by-age/
Hub Entertainment Research. (2022). Share of consumers in the United States using selected social media platforms weekly as of December 2022, by age group. Statista. Statista Inc.. Accessed: January 09, 2025. https://www.statista.com/statistics/1359324/us-consumers-using-selected-social-media-weekly-by-age/
Hub Entertainment Research. "Share of Consumers in The United States Using Selected Social Media Platforms Weekly as of December 2022, by Age Group." Statista, Statista Inc., 1 Dec 2022, https://www.statista.com/statistics/1359324/us-consumers-using-selected-social-media-weekly-by-age/
Hub Entertainment Research, Share of consumers in the United States using selected social media platforms weekly as of December 2022, by age group Statista, https://www.statista.com/statistics/1359324/us-consumers-using-selected-social-media-weekly-by-age/ (last visited January 09, 2025)
Share of consumers in the United States using selected social media platforms weekly as of December 2022, by age group [Graph], Hub Entertainment Research, December 1, 2022. [Online]. Available: https://www.statista.com/statistics/1359324/us-consumers-using-selected-social-media-weekly-by-age/
