A survey conducted in the United States between 2020 and 2023 focused on the share of museum-goers visiting a museum over the previous year. In the 2023 poll, the share of respondents going to museums at least four times a year experienced an annual increase of four percentage points but remained significantly below pre-pandemic levels. That year, 21 percent of the sample reported visiting a museum less than once a year over the previous 12 months, dropping from 28 percent in 2022.
Share of museum-goers visiting a museum in the previous year in the United States from 2020 to 2023, by frequency
¹ Survey count for 2023. The 2023 study included 107,187 frequent museum-goers (defined as people who typically visit multiple museums each year) and 2,002 respondents who were surveyed as part of general population sampling.Â
The source specified that the survey is conducted annually between January and February, with data usually being analyzed in March.
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Wilkening Consulting, & AAM. (September 19, 2023). Share of museum-goers visiting a museum in the previous year in the United States from 2020 to 2023, by frequency [Graph]. In Statista. Retrieved October 02, 2024, from https://www.statista.com/statistics/1357064/museum-visits-by-frequency-united-states/
Wilkening Consulting, und AAM. "Share of museum-goers visiting a museum in the previous year in the United States from 2020 to 2023, by frequency." Chart. September 19, 2023. Statista. Accessed October 02, 2024. https://www.statista.com/statistics/1357064/museum-visits-by-frequency-united-states/
Wilkening Consulting, AAM. (2023). Share of museum-goers visiting a museum in the previous year in the United States from 2020 to 2023, by frequency. Statista. Statista Inc.. Accessed: October 02, 2024. https://www.statista.com/statistics/1357064/museum-visits-by-frequency-united-states/
Wilkening Consulting, and AAM. "Share of Museum-goers Visiting a Museum in The Previous Year in The United States from 2020 to 2023, by Frequency." Statista, Statista Inc., 19 Sep 2023, https://www.statista.com/statistics/1357064/museum-visits-by-frequency-united-states/
Wilkening Consulting & AAM, Share of museum-goers visiting a museum in the previous year in the United States from 2020 to 2023, by frequency Statista, https://www.statista.com/statistics/1357064/museum-visits-by-frequency-united-states/ (last visited October 02, 2024)
Share of museum-goers visiting a museum in the previous year in the United States from 2020 to 2023, by frequency [Graph], Wilkening Consulting, & AAM, September 19, 2023. [Online]. Available: https://www.statista.com/statistics/1357064/museum-visits-by-frequency-united-states/