Unique visitor count of Smithsonian Institution's websites in the U.S. 2017-2023

Published by Statista Research Department, Jan 17, 2024

The number of unique visitors to the Smithsonian Institution's websites increased by 0.8 percent in 2023 over the previous fiscal year but remained below the peak of nearly 206 million visits reported in 2021. In the fiscal year ending September 30, 2023, the combined number of visits across all Smithsonian websites totaled roughly 169.6 million.

Number of unique visitors to Smithsonian Institution's websites in the United States from 2017 to 2023 (in millions)

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Release date

January 2024

Region

United States

Survey time period

2017 to 2023

Special properties

fiscal years ending September 30

Supplementary notes

The release date is the date of access. Data prior to 2019 were previously published by the source.

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