According to a survey conducted among Generation Z consumers in the United States in May 2022, 30 percent of female respondents deemed it very important for brands they bought products from to promote positive body image diversity. Among men, 19 percent of the respondents considered very important for brands to promote body image diversity.
Share of Generation Z consumers who deem it important for brands to promote positive body image diversity in the United States as of May 2022, by gender
Characteristic
Gen Z women
Gen Z men
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Latana. (November 15, 2022). Share of Generation Z consumers who deem it important for brands to promote positive body image diversity in the United States as of May 2022, by gender [Graph]. In Statista. Retrieved July 22, 2024, from https://www.statista.com/statistics/1356280/gen-z-attitudes-brands-promoting-body-image-diversity-us/
Latana. "Share of Generation Z consumers who deem it important for brands to promote positive body image diversity in the United States as of May 2022, by gender." Chart. November 15, 2022. Statista. Accessed July 22, 2024. https://www.statista.com/statistics/1356280/gen-z-attitudes-brands-promoting-body-image-diversity-us/
Latana. (2022). Share of Generation Z consumers who deem it important for brands to promote positive body image diversity in the United States as of May 2022, by gender. Statista. Statista Inc.. Accessed: July 22, 2024. https://www.statista.com/statistics/1356280/gen-z-attitudes-brands-promoting-body-image-diversity-us/
Latana. "Share of Generation Z Consumers Who Deem It Important for Brands to Promote Positive Body Image Diversity in The United States as of May 2022, by Gender." Statista, Statista Inc., 15 Nov 2022, https://www.statista.com/statistics/1356280/gen-z-attitudes-brands-promoting-body-image-diversity-us/
Latana, Share of Generation Z consumers who deem it important for brands to promote positive body image diversity in the United States as of May 2022, by gender Statista, https://www.statista.com/statistics/1356280/gen-z-attitudes-brands-promoting-body-image-diversity-us/ (last visited July 22, 2024)
Share of Generation Z consumers who deem it important for brands to promote positive body image diversity in the United States as of May 2022, by gender [Graph], Latana, November 15, 2022. [Online]. Available: https://www.statista.com/statistics/1356280/gen-z-attitudes-brands-promoting-body-image-diversity-us/