In 2021, the expenditure on television advertising in the telecommunications category in Taiwan increased by 76.6 million U.S. dollars (26.11 percent) compared to 2020. At 369.99 million U.S. dollars, the advertising spending thereby reached its highest value in the observed period. For more insights about advertising in Taiwan: In 2021, in comparison to ad spend in the telecommunications category on television, the ad expenditure in the telecommunications category on radio as well as on newspaper was considerably lower.
Telecommunications advertising spending on television in Taiwan from 2019 to 2021
(in million U.S. dollars)
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Nielsen. (December 16, 2022). Telecommunications advertising spending on television in Taiwan from 2019 to 2021 (in million U.S. dollars) [Graph]. In Statista. Retrieved November 04, 2024, from https://www.statista.com/statistics/1356006/telecommunications-ad-spend-television-taiwan/
Nielsen. "Telecommunications advertising spending on television in Taiwan from 2019 to 2021 (in million U.S. dollars)." Chart. December 16, 2022. Statista. Accessed November 04, 2024. https://www.statista.com/statistics/1356006/telecommunications-ad-spend-television-taiwan/
Nielsen. (2022). Telecommunications advertising spending on television in Taiwan from 2019 to 2021 (in million U.S. dollars). Statista. Statista Inc.. Accessed: November 04, 2024. https://www.statista.com/statistics/1356006/telecommunications-ad-spend-television-taiwan/
Nielsen. "Telecommunications Advertising Spending on Television in Taiwan from 2019 to 2021 (in Million U.S. Dollars)." Statista, Statista Inc., 16 Dec 2022, https://www.statista.com/statistics/1356006/telecommunications-ad-spend-television-taiwan/
Nielsen, Telecommunications advertising spending on television in Taiwan from 2019 to 2021 (in million U.S. dollars) Statista, https://www.statista.com/statistics/1356006/telecommunications-ad-spend-television-taiwan/ (last visited November 04, 2024)
Telecommunications advertising spending on television in Taiwan from 2019 to 2021 (in million U.S. dollars) [Graph], Nielsen, December 16, 2022. [Online]. Available: https://www.statista.com/statistics/1356006/telecommunications-ad-spend-television-taiwan/