In 2021, the expenditure on outdoor advertising in the retail category in Taiwan increased by 2.8 million U.S. dollars (34.08 percent) compared to 2020. At 11.04 million U.S. dollars, the advertising spending thereby reached its highest value in the observed period. For more insights about advertising in Taiwan: In 2021, in comparison to ad spend in the retail category on outdoor, the ad expenditure in the retail category on radio was lower and on newspaper it was considerably lower.
Retail advertising spending on outdoor advertising in Taiwan from 2019 to 2021
(in million U.S. dollars)
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Nielsen. (December 16, 2022). Retail advertising spending on outdoor advertising in Taiwan from 2019 to 2021 (in million U.S. dollars) [Graph]. In Statista. Retrieved January 06, 2025, from https://www.statista.com/statistics/1355934/retail-ad-spend-outdoor-taiwan/
Nielsen. "Retail advertising spending on outdoor advertising in Taiwan from 2019 to 2021 (in million U.S. dollars)." Chart. December 16, 2022. Statista. Accessed January 06, 2025. https://www.statista.com/statistics/1355934/retail-ad-spend-outdoor-taiwan/
Nielsen. (2022). Retail advertising spending on outdoor advertising in Taiwan from 2019 to 2021 (in million U.S. dollars). Statista. Statista Inc.. Accessed: January 06, 2025. https://www.statista.com/statistics/1355934/retail-ad-spend-outdoor-taiwan/
Nielsen. "Retail Advertising Spending on Outdoor Advertising in Taiwan from 2019 to 2021 (in Million U.S. Dollars)." Statista, Statista Inc., 16 Dec 2022, https://www.statista.com/statistics/1355934/retail-ad-spend-outdoor-taiwan/
Nielsen, Retail advertising spending on outdoor advertising in Taiwan from 2019 to 2021 (in million U.S. dollars) Statista, https://www.statista.com/statistics/1355934/retail-ad-spend-outdoor-taiwan/ (last visited January 06, 2025)
Retail advertising spending on outdoor advertising in Taiwan from 2019 to 2021 (in million U.S. dollars) [Graph], Nielsen, December 16, 2022. [Online]. Available: https://www.statista.com/statistics/1355934/retail-ad-spend-outdoor-taiwan/
