The expenditure on radio advertising in the media and publishing category in Taiwan decreased by 51.55 percent in 2021 in comparison to the previous year. Therefore, the advertising spending declined to the lowest level during the period observed, at 1.27 million U.S. dollars. For more insights about advertising in Taiwan: In 2021, in comparison to ad spend in the media and publishing category on radio, the ad expenditure in the media and publishing category on television as well as on newspaper was considerably higher.
Media & publishing advertising spending on radio in Taiwan from 2019 to 2021
(in million U.S. dollars)
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Nielsen. (December 16, 2022). Media & publishing advertising spending on radio in Taiwan from 2019 to 2021 (in million U.S. dollars) [Graph]. In Statista. Retrieved November 05, 2024, from https://www.statista.com/statistics/1355802/media-publishing-ad-spend-radio-taiwan/
Nielsen. "Media & publishing advertising spending on radio in Taiwan from 2019 to 2021 (in million U.S. dollars)." Chart. December 16, 2022. Statista. Accessed November 05, 2024. https://www.statista.com/statistics/1355802/media-publishing-ad-spend-radio-taiwan/
Nielsen. (2022). Media & publishing advertising spending on radio in Taiwan from 2019 to 2021 (in million U.S. dollars). Statista. Statista Inc.. Accessed: November 05, 2024. https://www.statista.com/statistics/1355802/media-publishing-ad-spend-radio-taiwan/
Nielsen. "Media & Publishing Advertising Spending on Radio in Taiwan from 2019 to 2021 (in Million U.S. Dollars)." Statista, Statista Inc., 16 Dec 2022, https://www.statista.com/statistics/1355802/media-publishing-ad-spend-radio-taiwan/
Nielsen, Media & publishing advertising spending on radio in Taiwan from 2019 to 2021 (in million U.S. dollars) Statista, https://www.statista.com/statistics/1355802/media-publishing-ad-spend-radio-taiwan/ (last visited November 05, 2024)
Media & publishing advertising spending on radio in Taiwan from 2019 to 2021 (in million U.S. dollars) [Graph], Nielsen, December 16, 2022. [Online]. Available: https://www.statista.com/statistics/1355802/media-publishing-ad-spend-radio-taiwan/
