The expenditure on newspaper advertising in the media and publishing category in Taiwan decreased by 6.1 million U.S. dollars (40.2 percent) in 2021 in comparison to the previous year. The advertising spending thereby reached its lowest value in recent years. For more insights about advertising in Taiwan: In 2021, in comparison to ad spend in the media and publishing category on newspapers, the ad expenditure in the media and publishing category on television was higher, while spending on outdoor was lower.
Media & publishing advertising spending on newspapers in Taiwan from 2019 to 2021
(in million U.S. dollars)
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Nielsen. (December 16, 2022). Media & publishing advertising spending on newspapers in Taiwan from 2019 to 2021 (in million U.S. dollars) [Graph]. In Statista. Retrieved November 05, 2024, from https://www.statista.com/statistics/1355623/media-publishing-ad-spend-newspapers-taiwan/
Nielsen. "Media & publishing advertising spending on newspapers in Taiwan from 2019 to 2021 (in million U.S. dollars)." Chart. December 16, 2022. Statista. Accessed November 05, 2024. https://www.statista.com/statistics/1355623/media-publishing-ad-spend-newspapers-taiwan/
Nielsen. (2022). Media & publishing advertising spending on newspapers in Taiwan from 2019 to 2021 (in million U.S. dollars). Statista. Statista Inc.. Accessed: November 05, 2024. https://www.statista.com/statistics/1355623/media-publishing-ad-spend-newspapers-taiwan/
Nielsen. "Media & Publishing Advertising Spending on Newspapers in Taiwan from 2019 to 2021 (in Million U.S. Dollars)." Statista, Statista Inc., 16 Dec 2022, https://www.statista.com/statistics/1355623/media-publishing-ad-spend-newspapers-taiwan/
Nielsen, Media & publishing advertising spending on newspapers in Taiwan from 2019 to 2021 (in million U.S. dollars) Statista, https://www.statista.com/statistics/1355623/media-publishing-ad-spend-newspapers-taiwan/ (last visited November 05, 2024)
Media & publishing advertising spending on newspapers in Taiwan from 2019 to 2021 (in million U.S. dollars) [Graph], Nielsen, December 16, 2022. [Online]. Available: https://www.statista.com/statistics/1355623/media-publishing-ad-spend-newspapers-taiwan/