The expenditure on radio advertising in the beverages category in Taiwan increased significantly by 5.9 million U.S. dollars (179.83 percent) in 2021. At 9.18 million U.S. dollars, the advertising spending thereby reached its highest value in the observed period. For more insights about advertising in Taiwan: In 2021, in comparison to ad spend in the beverages category on radio, the ad expenditure in the beverages category on newspaper was lower, while spending on television was considerably higher.
Beverages advertising spending on radio in Taiwan from 2019 to 2021
(in million U.S. dollars)
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Nielsen. (December 16, 2022). Beverages advertising spending on radio in Taiwan from 2019 to 2021 (in million U.S. dollars) [Graph]. In Statista. Retrieved January 04, 2025, from https://www.statista.com/statistics/1355610/beverages-ad-spend-radio-taiwan/
Nielsen. "Beverages advertising spending on radio in Taiwan from 2019 to 2021 (in million U.S. dollars)." Chart. December 16, 2022. Statista. Accessed January 04, 2025. https://www.statista.com/statistics/1355610/beverages-ad-spend-radio-taiwan/
Nielsen. (2022). Beverages advertising spending on radio in Taiwan from 2019 to 2021 (in million U.S. dollars). Statista. Statista Inc.. Accessed: January 04, 2025. https://www.statista.com/statistics/1355610/beverages-ad-spend-radio-taiwan/
Nielsen. "Beverages Advertising Spending on Radio in Taiwan from 2019 to 2021 (in Million U.S. Dollars)." Statista, Statista Inc., 16 Dec 2022, https://www.statista.com/statistics/1355610/beverages-ad-spend-radio-taiwan/
Nielsen, Beverages advertising spending on radio in Taiwan from 2019 to 2021 (in million U.S. dollars) Statista, https://www.statista.com/statistics/1355610/beverages-ad-spend-radio-taiwan/ (last visited January 04, 2025)
Beverages advertising spending on radio in Taiwan from 2019 to 2021 (in million U.S. dollars) [Graph], Nielsen, December 16, 2022. [Online]. Available: https://www.statista.com/statistics/1355610/beverages-ad-spend-radio-taiwan/
