The expenditure on television advertising in the household appliances category in Taiwan increased by 99.2 million U.S. dollars (21 percent) in 2021. Therefore, ad spend reached a peak that year at 571.67 million U.S. dollars. For more insights about advertising in Taiwan: In 2021, in comparison to ad spend in the household appliances category on television, the ad expenditure in the household appliances category on radio as well as on newspaper was considerably lower.
Household appliances advertising spending on television in Taiwan from 2019 to 2021
(in million U.S. dollars)
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Nielsen. (December 16, 2022). Household appliances advertising spending on television in Taiwan from 2019 to 2021 (in million U.S. dollars) [Graph]. In Statista. Retrieved November 05, 2024, from https://www.statista.com/statistics/1355600/household-appliances-ad-spend-television-taiwan/
Nielsen. "Household appliances advertising spending on television in Taiwan from 2019 to 2021 (in million U.S. dollars)." Chart. December 16, 2022. Statista. Accessed November 05, 2024. https://www.statista.com/statistics/1355600/household-appliances-ad-spend-television-taiwan/
Nielsen. (2022). Household appliances advertising spending on television in Taiwan from 2019 to 2021 (in million U.S. dollars). Statista. Statista Inc.. Accessed: November 05, 2024. https://www.statista.com/statistics/1355600/household-appliances-ad-spend-television-taiwan/
Nielsen. "Household Appliances Advertising Spending on Television in Taiwan from 2019 to 2021 (in Million U.S. Dollars)." Statista, Statista Inc., 16 Dec 2022, https://www.statista.com/statistics/1355600/household-appliances-ad-spend-television-taiwan/
Nielsen, Household appliances advertising spending on television in Taiwan from 2019 to 2021 (in million U.S. dollars) Statista, https://www.statista.com/statistics/1355600/household-appliances-ad-spend-television-taiwan/ (last visited November 05, 2024)
Household appliances advertising spending on television in Taiwan from 2019 to 2021 (in million U.S. dollars) [Graph], Nielsen, December 16, 2022. [Online]. Available: https://www.statista.com/statistics/1355600/household-appliances-ad-spend-television-taiwan/