As of 2022, 33 percent of companies in South Africa confirmed marketing skills to be a barrier of some magnitude facing online marketers by preventing them from getting more value out of social media. Overall, most companies (some 65 percent) believed this issue to be a problem against getting higher value for online marketers off social media.
Marketing skills and brand teams as a barrier preventing marketers from getting more value from social media according to companies in South Africa from 2018 to 2022, by frequency of barrier
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Ornico, & World Wide Worx. (June 30, 2022). Marketing skills and brand teams as a barrier preventing marketers from getting more value from social media according to companies in South Africa from 2018 to 2022, by frequency of barrier [Graph]. In Statista. Retrieved July 22, 2024, from https://www.statista.com/statistics/1345070/marketing-skills-as-a-marketing-problem-in-companies-in-south-africa/
Ornico, und World Wide Worx. "Marketing skills and brand teams as a barrier preventing marketers from getting more value from social media according to companies in South Africa from 2018 to 2022, by frequency of barrier." Chart. June 30, 2022. Statista. Accessed July 22, 2024. https://www.statista.com/statistics/1345070/marketing-skills-as-a-marketing-problem-in-companies-in-south-africa/
Ornico, World Wide Worx. (2022). Marketing skills and brand teams as a barrier preventing marketers from getting more value from social media according to companies in South Africa from 2018 to 2022, by frequency of barrier. Statista. Statista Inc.. Accessed: July 22, 2024. https://www.statista.com/statistics/1345070/marketing-skills-as-a-marketing-problem-in-companies-in-south-africa/
Ornico, and World Wide Worx. "Marketing Skills and Brand Teams as a Barrier Preventing Marketers from Getting More Value from Social Media According to Companies in South Africa from 2018 to 2022, by Frequency of Barrier." Statista, Statista Inc., 30 Jun 2022, https://www.statista.com/statistics/1345070/marketing-skills-as-a-marketing-problem-in-companies-in-south-africa/
Ornico & World Wide Worx, Marketing skills and brand teams as a barrier preventing marketers from getting more value from social media according to companies in South Africa from 2018 to 2022, by frequency of barrier Statista, https://www.statista.com/statistics/1345070/marketing-skills-as-a-marketing-problem-in-companies-in-south-africa/ (last visited July 22, 2024)
Marketing skills and brand teams as a barrier preventing marketers from getting more value from social media according to companies in South Africa from 2018 to 2022, by frequency of barrier [Graph], Ornico, & World Wide Worx, June 30, 2022. [Online]. Available: https://www.statista.com/statistics/1345070/marketing-skills-as-a-marketing-problem-in-companies-in-south-africa/