As of 2022, most companies who reported increasing their live streaming budget in the previous year did so on Facebook (44 percent of companies), which was a share higher than the one reported in the previous year (32 percent). In second place was YouTube with 21 percent share of companies, the highest for this platform since 2019.
Companies in South Africa whose brands confirmed increasing amounts spent on social media live streaming from 2019 to 2022, by platform
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2019
2020
2021
2022
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Ornico, & World Wide Worx. (June 30, 2022). Companies in South Africa whose brands confirmed increasing amounts spent on social media live streaming from 2019 to 2022, by platform [Graph]. In Statista. Retrieved August 24, 2024, from https://www.statista.com/statistics/1344404/company-brands-increasing-live-streaming-budgets-in-south-africa/
Ornico, und World Wide Worx. "Companies in South Africa whose brands confirmed increasing amounts spent on social media live streaming from 2019 to 2022, by platform." Chart. June 30, 2022. Statista. Accessed August 24, 2024. https://www.statista.com/statistics/1344404/company-brands-increasing-live-streaming-budgets-in-south-africa/
Ornico, World Wide Worx. (2022). Companies in South Africa whose brands confirmed increasing amounts spent on social media live streaming from 2019 to 2022, by platform. Statista. Statista Inc.. Accessed: August 24, 2024. https://www.statista.com/statistics/1344404/company-brands-increasing-live-streaming-budgets-in-south-africa/
Ornico, and World Wide Worx. "Companies in South Africa Whose Brands Confirmed Increasing Amounts Spent on Social Media Live Streaming from 2019 to 2022, by Platform." Statista, Statista Inc., 30 Jun 2022, https://www.statista.com/statistics/1344404/company-brands-increasing-live-streaming-budgets-in-south-africa/
Ornico & World Wide Worx, Companies in South Africa whose brands confirmed increasing amounts spent on social media live streaming from 2019 to 2022, by platform Statista, https://www.statista.com/statistics/1344404/company-brands-increasing-live-streaming-budgets-in-south-africa/ (last visited August 24, 2024)
Companies in South Africa whose brands confirmed increasing amounts spent on social media live streaming from 2019 to 2022, by platform [Graph], Ornico, & World Wide Worx, June 30, 2022. [Online]. Available: https://www.statista.com/statistics/1344404/company-brands-increasing-live-streaming-budgets-in-south-africa/