As of 2022, over half the companies in South Africa reported spending less than 10,000 South African rand (around 581.5 U.S. dollars) on social media advertising, which was slightly more than the previous year. In contrast, 22 percent reported having spent over 50,000 rand (over 2,907 U.S. dollars) for the same purpose.
Share of companies who spend on social media advertising per month from 2019 to 2022, by amount spent in South African rand
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Ornico, & World Wide Worx. (June 30, 2022). Share of companies who spend on social media advertising per month from 2019 to 2022, by amount spent in South African rand [Graph]. In Statista. Retrieved January 06, 2025, from https://www.statista.com/statistics/1344324/advertising-budget-on-social-media-advertising-in-south-africa/
Ornico, und World Wide Worx. "Share of companies who spend on social media advertising per month from 2019 to 2022, by amount spent in South African rand." Chart. June 30, 2022. Statista. Accessed January 06, 2025. https://www.statista.com/statistics/1344324/advertising-budget-on-social-media-advertising-in-south-africa/
Ornico, World Wide Worx. (2022). Share of companies who spend on social media advertising per month from 2019 to 2022, by amount spent in South African rand. Statista. Statista Inc.. Accessed: January 06, 2025. https://www.statista.com/statistics/1344324/advertising-budget-on-social-media-advertising-in-south-africa/
Ornico, and World Wide Worx. "Share of Companies Who Spend on Social Media Advertising per Month from 2019 to 2022, by Amount Spent in South African Rand." Statista, Statista Inc., 30 Jun 2022, https://www.statista.com/statistics/1344324/advertising-budget-on-social-media-advertising-in-south-africa/
Ornico & World Wide Worx, Share of companies who spend on social media advertising per month from 2019 to 2022, by amount spent in South African rand Statista, https://www.statista.com/statistics/1344324/advertising-budget-on-social-media-advertising-in-south-africa/ (last visited January 06, 2025)
Share of companies who spend on social media advertising per month from 2019 to 2022, by amount spent in South African rand [Graph], Ornico, & World Wide Worx, June 30, 2022. [Online]. Available: https://www.statista.com/statistics/1344324/advertising-budget-on-social-media-advertising-in-south-africa/