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Purchase reasons for Home Meal Replacements (HMR) South Korea 2022
According to a survey among South Korean grocery shoppers in 2022, around 23.5 percent of respondents who have ever purchased Home Meal Replacements (HMR) stated that they purchase Home Meal Replacements (HMR) because cooking process is a hassle for them. Home Meal Replacement (HMR) refers to a ready-made food that can be easily and simply cooked and eaten in a short time, and can replace meals at home.