Founded in 1973, LloydsPharmacy is the most well-known online pharmacy in the UK with a brand awareness of 90 percent. Second on this list is Pharmacy2U, followed by Chemist4U and Chemist Direct. Furthermore, around one-third of the internet respondents are aware of Pharmacy First, making it the fifth most well-known online pharmacy in United Kingdom.
For this study, brand awareness was surveyed employing the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.
Interested in more detailed results covering all brands of this ranking and many more? Explore GCS Brand Profiles. These statistics show results of the Brand KPI survey.
Leading online pharmacies ranked by brand awareness in the United Kingdom in 2023
During the survey, the question was phrased as follows: "Do you know this brand, even if only by name? If you know the brand, please swipe right. If you do not know the brand, swipe left."
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Statista. (September 19, 2023). Leading online pharmacies ranked by brand awareness in the United Kingdom in 2023 [Graph]. In Statista. Retrieved November 23, 2024, from https://www.statista.com/statistics/1341329/most-well-known-online-pharmacies-in-the-uk/
Statista. "Leading online pharmacies ranked by brand awareness in the United Kingdom in 2023." Chart. September 19, 2023. Statista. Accessed November 23, 2024. https://www.statista.com/statistics/1341329/most-well-known-online-pharmacies-in-the-uk/
Statista. (2023). Leading online pharmacies ranked by brand awareness in the United Kingdom in 2023. Statista. Statista Inc.. Accessed: November 23, 2024. https://www.statista.com/statistics/1341329/most-well-known-online-pharmacies-in-the-uk/
Statista. "Leading Online Pharmacies Ranked by Brand Awareness in The United Kingdom in 2023." Statista, Statista Inc., 19 Sep 2023, https://www.statista.com/statistics/1341329/most-well-known-online-pharmacies-in-the-uk/
Statista, Leading online pharmacies ranked by brand awareness in the United Kingdom in 2023 Statista, https://www.statista.com/statistics/1341329/most-well-known-online-pharmacies-in-the-uk/ (last visited November 23, 2024)
Leading online pharmacies ranked by brand awareness in the United Kingdom in 2023 [Graph], Statista, September 19, 2023. [Online]. Available: https://www.statista.com/statistics/1341329/most-well-known-online-pharmacies-in-the-uk/
