Chemist Direct brand profile in the UK 2022
How high is the brand awareness of Chemist Direct in the UK?
When it comes to online pharmacy users, brand awareness of Chemist Direct is at 45% in the UK. The survey was conducted using the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.
How popular is Chemist Direct in the UK?
In total, 11% of UK online pharmacy users say they like Chemist Direct. However, in actuality, among the 45% of UK respondents who know Chemist Direct, 24% of people like the brand.
What is the usage share of Chemist Direct in the UK?
All in all, 10% of online pharmacy users in the UK use Chemist Direct. That means, of the 45% who know the brand, 22% use them.
How loyal are the customers of Chemist Direct?
Around 8% of online pharmacy users in the UK say they are likely to use Chemist Direct again. Set in relation to the 10% usage share of the brand, this means that 80% of their customers show loyalty to the brand.
What's the buzz around Chemist Direct in the UK?
In July 2022, about 8% of UK online pharmacy users had heard about Chemist Direct in the media, on social media, or in advertising over the past three months. Of the 45% who know the brand, that's 18%, meaning at the time of the survey there's little buzz around Chemist Direct in the UK.
If you want to compare brands, do deep-dives by survey items of your choice, filter by total online population or users of a certain brand, or drill down on your very own hand-tailored target groups, our Consumer Insights Brand KPI survey has you covered.
When it comes to online pharmacy users, brand awareness of Chemist Direct is at 45% in the UK. The survey was conducted using the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.
How popular is Chemist Direct in the UK?
In total, 11% of UK online pharmacy users say they like Chemist Direct. However, in actuality, among the 45% of UK respondents who know Chemist Direct, 24% of people like the brand.
What is the usage share of Chemist Direct in the UK?
All in all, 10% of online pharmacy users in the UK use Chemist Direct. That means, of the 45% who know the brand, 22% use them.
How loyal are the customers of Chemist Direct?
Around 8% of online pharmacy users in the UK say they are likely to use Chemist Direct again. Set in relation to the 10% usage share of the brand, this means that 80% of their customers show loyalty to the brand.
What's the buzz around Chemist Direct in the UK?
In July 2022, about 8% of UK online pharmacy users had heard about Chemist Direct in the media, on social media, or in advertising over the past three months. Of the 45% who know the brand, that's 18%, meaning at the time of the survey there's little buzz around Chemist Direct in the UK.
If you want to compare brands, do deep-dives by survey items of your choice, filter by total online population or users of a certain brand, or drill down on your very own hand-tailored target groups, our Consumer Insights Brand KPI survey has you covered.
