Share of people purchasing Oriental style recipe boxes South Korea 2023

Published by
Nina Jobst,
Dec 10, 2024

According to a survey among South Korean grocery shoppers in 2023, about 58 percent of respondents answered that they had purchased Oriental style meal kits before. Meal kits, also called recipe boxes, provide the consumer with not only a recipe to cook a certain dish but also premeasured ingredients, which can be used according to the desired number of portions.

Share of people with purchasing Oriental style meal kits in South Korea in 2023

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Release date

December 2023

Region

South Korea

Survey time period

July to November 2023

Number of respondents

2,000 respondents

Age group

19-74 years

Special properties

respondents were a household's mainly responsible person for grocery shopping

Method of interview

Face-to-face interview

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