In 2022, nearly a third of consumers in the United Kingdom answered that they take into consideration whether a product has a free range label when buying groceries. This was the label with highest share of consumer consideration. In second place were low sugar/no sugar labels.
Labels considered when buying groceries in the United Kingdom (UK) in 2022
Profiles data is nationally representative and weighted by age, gender, education, region, and race.
Method of interview
Online survey
Supplementary notes
Participants were asked: "Which, if any, of the following product labels or certifications do you take into consideration when buying groceries or other items? Please select all that apply. (% of all UK adults)"
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YouGov. (July 27, 2022). Labels considered when buying groceries in the United Kingdom (UK) in 2022 [Graph]. In Statista. Retrieved December 21, 2024, from https://www.statista.com/statistics/1334254/labels-considered-when-buying-groceries-in-the-united-kingdom/
YouGov. "Labels considered when buying groceries in the United Kingdom (UK) in 2022." Chart. July 27, 2022. Statista. Accessed December 21, 2024. https://www.statista.com/statistics/1334254/labels-considered-when-buying-groceries-in-the-united-kingdom/
YouGov. (2022). Labels considered when buying groceries in the United Kingdom (UK) in 2022. Statista. Statista Inc.. Accessed: December 21, 2024. https://www.statista.com/statistics/1334254/labels-considered-when-buying-groceries-in-the-united-kingdom/
YouGov. "Labels Considered When Buying Groceries in The United Kingdom (Uk) in 2022." Statista, Statista Inc., 27 Jul 2022, https://www.statista.com/statistics/1334254/labels-considered-when-buying-groceries-in-the-united-kingdom/
YouGov, Labels considered when buying groceries in the United Kingdom (UK) in 2022 Statista, https://www.statista.com/statistics/1334254/labels-considered-when-buying-groceries-in-the-united-kingdom/ (last visited December 21, 2024)
Labels considered when buying groceries in the United Kingdom (UK) in 2022 [Graph], YouGov, July 27, 2022. [Online]. Available: https://www.statista.com/statistics/1334254/labels-considered-when-buying-groceries-in-the-united-kingdom/