Primary clothes shopping channel for Gen Z women in the U.S. in 2022, by category

Preferred apparel shopping channel of Generation Z women in the United States in 2022, by category

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Source

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Release date

January 2022

Region

United States

Survey time period

January 17 to 21, 2022

Number of respondents

515 respondents

Age group

18-40 years

Method of interview

Online survey

Supplementary notes

Respondents were asked whether they primarily bought each category online or in-store.
Gender and ethnicity of the sample are representative of the U.S. population. The source states there is a four percent margin of error.
Survey details are for the entire sample size, not just Gen Z.

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Statistics on " Generation Z fashion in the United States "

Other statistics that may interest you Generation Z fashion in the United States

Overview

5

Spending

5

Brands

8

Trends

8

Purchasing behavior

5
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