According to a survey conducted in South Korea in 2021, around 13.4 percent of Millennials that used Over-the-top (OTT) services were using Netflix. Only 2.1 percent of Baby Boomers answered the same way. According to the source, Millennials were using Subscription-Video-on-Demand (SVoD) services more compared to other generations.
Share of Netflix users among OTT service users in South Korea in 2021, by generation
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KISDI. (April 15, 2022). Share of Netflix users among OTT service users in South Korea in 2021, by generation [Graph]. In Statista. Retrieved August 24, 2024, from https://www.statista.com/statistics/1331019/south-korea-netflix-user-share-among-ott-users-by-generation/
KISDI. "Share of Netflix users among OTT service users in South Korea in 2021, by generation." Chart. April 15, 2022. Statista. Accessed August 24, 2024. https://www.statista.com/statistics/1331019/south-korea-netflix-user-share-among-ott-users-by-generation/
KISDI. (2022). Share of Netflix users among OTT service users in South Korea in 2021, by generation. Statista. Statista Inc.. Accessed: August 24, 2024. https://www.statista.com/statistics/1331019/south-korea-netflix-user-share-among-ott-users-by-generation/
KISDI. "Share of Netflix Users among Ott Service Users in South Korea in 2021, by Generation." Statista, Statista Inc., 15 Apr 2022, https://www.statista.com/statistics/1331019/south-korea-netflix-user-share-among-ott-users-by-generation/
KISDI, Share of Netflix users among OTT service users in South Korea in 2021, by generation Statista, https://www.statista.com/statistics/1331019/south-korea-netflix-user-share-among-ott-users-by-generation/ (last visited August 24, 2024)
Share of Netflix users among OTT service users in South Korea in 2021, by generation [Graph], KISDI, April 15, 2022. [Online]. Available: https://www.statista.com/statistics/1331019/south-korea-netflix-user-share-among-ott-users-by-generation/