According to a survey conducted among South Korean OTT (over-the-top) video service users in 2021, almost half of all respondents answered they only used freely available platforms to consume online video content. At the same time, over 36 percent of respondents had an active paid subscription to one OTT service.
Distribution of paid and unpaid usage of Over-the-top (OTT) video services in South Korea in 2021
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KISDISTAT. (May 30, 2022). Distribution of paid and unpaid usage of Over-the-top (OTT) video services in South Korea in 2021 [Graph]. In Statista. Retrieved November 21, 2024, from https://www.statista.com/statistics/1328670/south-korea-paid-and-unpaid-ott-service-usage-distribution/
KISDISTAT. "Distribution of paid and unpaid usage of Over-the-top (OTT) video services in South Korea in 2021." Chart. May 30, 2022. Statista. Accessed November 21, 2024. https://www.statista.com/statistics/1328670/south-korea-paid-and-unpaid-ott-service-usage-distribution/
KISDISTAT. (2022). Distribution of paid and unpaid usage of Over-the-top (OTT) video services in South Korea in 2021. Statista. Statista Inc.. Accessed: November 21, 2024. https://www.statista.com/statistics/1328670/south-korea-paid-and-unpaid-ott-service-usage-distribution/
KISDISTAT. "Distribution of Paid and Unpaid Usage of Over-the-top (Ott) Video Services in South Korea in 2021." Statista, Statista Inc., 30 May 2022, https://www.statista.com/statistics/1328670/south-korea-paid-and-unpaid-ott-service-usage-distribution/
KISDISTAT, Distribution of paid and unpaid usage of Over-the-top (OTT) video services in South Korea in 2021 Statista, https://www.statista.com/statistics/1328670/south-korea-paid-and-unpaid-ott-service-usage-distribution/ (last visited November 21, 2024)
Distribution of paid and unpaid usage of Over-the-top (OTT) video services in South Korea in 2021 [Graph], KISDISTAT, May 30, 2022. [Online]. Available: https://www.statista.com/statistics/1328670/south-korea-paid-and-unpaid-ott-service-usage-distribution/
