According to a survey conducted among South Korean OTT (over-the-top) video service users in 2021, almost half of all respondents answered they only used freely available platforms to consume online video content. At the same time, over 36 percent of respondents had an active paid subscription to one OTT service.
Distribution of paid and unpaid usage of Over-the-top (OTT) video services in South Korea in 2021
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KISDISTAT. (May 30, 2022). Distribution of paid and unpaid usage of Over-the-top (OTT) video services in South Korea in 2021 [Graph]. In Statista. Retrieved December 22, 2024, from https://www.statista.com/statistics/1328670/south-korea-paid-and-unpaid-ott-service-usage-distribution/
KISDISTAT. "Distribution of paid and unpaid usage of Over-the-top (OTT) video services in South Korea in 2021." Chart. May 30, 2022. Statista. Accessed December 22, 2024. https://www.statista.com/statistics/1328670/south-korea-paid-and-unpaid-ott-service-usage-distribution/
KISDISTAT. (2022). Distribution of paid and unpaid usage of Over-the-top (OTT) video services in South Korea in 2021. Statista. Statista Inc.. Accessed: December 22, 2024. https://www.statista.com/statistics/1328670/south-korea-paid-and-unpaid-ott-service-usage-distribution/
KISDISTAT. "Distribution of Paid and Unpaid Usage of Over-the-top (Ott) Video Services in South Korea in 2021." Statista, Statista Inc., 30 May 2022, https://www.statista.com/statistics/1328670/south-korea-paid-and-unpaid-ott-service-usage-distribution/
KISDISTAT, Distribution of paid and unpaid usage of Over-the-top (OTT) video services in South Korea in 2021 Statista, https://www.statista.com/statistics/1328670/south-korea-paid-and-unpaid-ott-service-usage-distribution/ (last visited December 22, 2024)
Distribution of paid and unpaid usage of Over-the-top (OTT) video services in South Korea in 2021 [Graph], KISDISTAT, May 30, 2022. [Online]. Available: https://www.statista.com/statistics/1328670/south-korea-paid-and-unpaid-ott-service-usage-distribution/
