In 2023, general content websites and apps accounted for 62 percent of total digital advertising expenditure in Taiwan. That year, digital spending in Taiwan exceeded 60 billion New Taiwan dollars.
Distribution of advertising expenditure in Taiwan 2023, by media type
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DMA (Taiwan), & Google Drive. (July 22, 2024). Distribution of advertising expenditure in Taiwan 2023, by media type [Graph]. In Statista. Retrieved January 04, 2025, from https://www.statista.com/statistics/1328206/digital-ad-spend-distribution-by-media-type/
DMA (Taiwan), und Google Drive. "Distribution of advertising expenditure in Taiwan 2023, by media type ." Chart. July 22, 2024. Statista. Accessed January 04, 2025. https://www.statista.com/statistics/1328206/digital-ad-spend-distribution-by-media-type/
DMA (Taiwan), Google Drive. (2024). Distribution of advertising expenditure in Taiwan 2023, by media type . Statista. Statista Inc.. Accessed: January 04, 2025. https://www.statista.com/statistics/1328206/digital-ad-spend-distribution-by-media-type/
DMA (Taiwan), and Google Drive. "Distribution of Advertising Expenditure in Taiwan 2023, by Media Type ." Statista, Statista Inc., 22 Jul 2024, https://www.statista.com/statistics/1328206/digital-ad-spend-distribution-by-media-type/
DMA (Taiwan) & Google Drive, Distribution of advertising expenditure in Taiwan 2023, by media type Statista, https://www.statista.com/statistics/1328206/digital-ad-spend-distribution-by-media-type/ (last visited January 04, 2025)
Distribution of advertising expenditure in Taiwan 2023, by media type [Graph], DMA (Taiwan), & Google Drive, July 22, 2024. [Online]. Available: https://www.statista.com/statistics/1328206/digital-ad-spend-distribution-by-media-type/
