The global influencer marketing market is forecast to generate 15.2 billion U.S. dollars in 2022. The popularity of influencer marketing worldwide is growing at such a high speed that the global market size is expected to reach 22.2 billion U.S. dollars by 2025, more than double the amount recorded in 2020 (9.7 billion U.S. dollars).
Global influencer market size from 2020 to 2025
(in billion U.S. dollars)
Characteristic
Market size in billion U.S. dollars
-
-
-
-
-
-
-
-
-
-
-
-
Exclusive Premium Statistic
To access all Premium Statistics, you need a paid Statista Account
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
HypeAuditor. (July 9, 2022). Global influencer market size from 2020 to 2025 (in billion U.S. dollars) [Graph]. In Statista. Retrieved August 25, 2024, from https://www.statista.com/statistics/1328195/global-influencer-market-value/
HypeAuditor. "Global influencer market size from 2020 to 2025 (in billion U.S. dollars)." Chart. July 9, 2022. Statista. Accessed August 25, 2024. https://www.statista.com/statistics/1328195/global-influencer-market-value/
HypeAuditor. (2022). Global influencer market size from 2020 to 2025 (in billion U.S. dollars). Statista. Statista Inc.. Accessed: August 25, 2024. https://www.statista.com/statistics/1328195/global-influencer-market-value/
HypeAuditor. "Global Influencer Market Size from 2020 to 2025 (in Billion U.S. Dollars)." Statista, Statista Inc., 9 Jul 2022, https://www.statista.com/statistics/1328195/global-influencer-market-value/
HypeAuditor, Global influencer market size from 2020 to 2025 (in billion U.S. dollars) Statista, https://www.statista.com/statistics/1328195/global-influencer-market-value/ (last visited August 25, 2024)
Global influencer market size from 2020 to 2025 (in billion U.S. dollars) [Graph], HypeAuditor, July 9, 2022. [Online]. Available: https://www.statista.com/statistics/1328195/global-influencer-market-value/