According to a survey conducted by Rakuten Insight on online shopping behavior among South Koreans as of June 2022, purchasing from e-commerce market places was the most common answer across all age groups. This online shopping channel was especially popular among respondents aged 35 to 54 years old, with more than 90 percent answering to have purchased items online via such marketplaces.
Different e-commerce channels used for purchases during the last three months in South Korea 2022, by age group
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Rakuten Insight. (July 19, 2022). Different e-commerce channels used for purchases during the last three months in South Korea 2022, by age group [Graph]. In Statista. Retrieved January 08, 2025, from https://www.statista.com/statistics/1325504/south-korea-e-commerce-channels-used-by-age/
Rakuten Insight. "Different e-commerce channels used for purchases during the last three months in South Korea 2022, by age group." Chart. July 19, 2022. Statista. Accessed January 08, 2025. https://www.statista.com/statistics/1325504/south-korea-e-commerce-channels-used-by-age/
Rakuten Insight. (2022). Different e-commerce channels used for purchases during the last three months in South Korea 2022, by age group. Statista. Statista Inc.. Accessed: January 08, 2025. https://www.statista.com/statistics/1325504/south-korea-e-commerce-channels-used-by-age/
Rakuten Insight. "Different E-commerce Channels Used for Purchases during The Last Three Months in South Korea 2022, by Age Group." Statista, Statista Inc., 19 Jul 2022, https://www.statista.com/statistics/1325504/south-korea-e-commerce-channels-used-by-age/
Rakuten Insight, Different e-commerce channels used for purchases during the last three months in South Korea 2022, by age group Statista, https://www.statista.com/statistics/1325504/south-korea-e-commerce-channels-used-by-age/ (last visited January 08, 2025)
Different e-commerce channels used for purchases during the last three months in South Korea 2022, by age group [Graph], Rakuten Insight, July 19, 2022. [Online]. Available: https://www.statista.com/statistics/1325504/south-korea-e-commerce-channels-used-by-age/
