According to a survey conducted by Rakuten Insight on the reasons for decreased online shopping usage in South Korea, around 57 percent answered it was due the economic impact of COVID-19 and the wish to reduce expenses. Roughly, another 24 percent said it was because physical shopping was available again after COVID-19 restriction were lifted.
Reasons for decreased online shopping usage compared to the past year in South Korea as of June 2022
Original survey question: "Did you shop more/less online during the last 3 months this year compared to the same time last year? Why did you make less online purchases during this time?"
Up to two answers were allowed.
This question was answered by 439 female and 501 male South Koreans.
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Rakuten Insight. (July 19, 2022). Reasons for decreased online shopping usage compared to the past year in South Korea as of June 2022 [Graph]. In Statista. Retrieved January 09, 2025, from https://www.statista.com/statistics/1325459/south-korea-reasons-for-decreased-online-shopping-usage/
Rakuten Insight. "Reasons for decreased online shopping usage compared to the past year in South Korea as of June 2022." Chart. July 19, 2022. Statista. Accessed January 09, 2025. https://www.statista.com/statistics/1325459/south-korea-reasons-for-decreased-online-shopping-usage/
Rakuten Insight. (2022). Reasons for decreased online shopping usage compared to the past year in South Korea as of June 2022. Statista. Statista Inc.. Accessed: January 09, 2025. https://www.statista.com/statistics/1325459/south-korea-reasons-for-decreased-online-shopping-usage/
Rakuten Insight. "Reasons for Decreased Online Shopping Usage Compared to The past Year in South Korea as of June 2022." Statista, Statista Inc., 19 Jul 2022, https://www.statista.com/statistics/1325459/south-korea-reasons-for-decreased-online-shopping-usage/
Rakuten Insight, Reasons for decreased online shopping usage compared to the past year in South Korea as of June 2022 Statista, https://www.statista.com/statistics/1325459/south-korea-reasons-for-decreased-online-shopping-usage/ (last visited January 09, 2025)
Reasons for decreased online shopping usage compared to the past year in South Korea as of June 2022 [Graph], Rakuten Insight, July 19, 2022. [Online]. Available: https://www.statista.com/statistics/1325459/south-korea-reasons-for-decreased-online-shopping-usage/
