As of October 2024, the Philippines had the highest Facebook ad reach rate in the Asia-Pacific region, amounting to 113 percent of the adult population. In comparison, Facebook advertising in Japan had a reach of about 15.1 percent among the population aged 18 years and over.
Facebook advertising reach rate in the Asia-Pacific region as of October 2024, by country or territory
* While values should not technically exceed 100 percent, the source chose to present the data 'as is' in order to enable readers to make their own judgements.
The source states the following: Reach figures may not represent unique individuals or match equivalent figures for the total active user base. Values may exceed 100 percent due to user age misstatements, duplicate and fake accounts, differing research dates, and changes in resident populations. Figures use mid-points of published ranges.
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DataReportal, & We Are Social, & Meltwater. (October 23, 2024). Facebook advertising reach rate in the Asia-Pacific region as of October 2024, by country or territory [Graph]. In Statista. Retrieved December 22, 2024, from https://www.statista.com/statistics/1319194/apac-facebook-ad-reach-rate-by-country/
DataReportal, und We Are Social, und Meltwater. "Facebook advertising reach rate in the Asia-Pacific region as of October 2024, by country or territory." Chart. October 23, 2024. Statista. Accessed December 22, 2024. https://www.statista.com/statistics/1319194/apac-facebook-ad-reach-rate-by-country/
DataReportal, We Are Social, Meltwater. (2024). Facebook advertising reach rate in the Asia-Pacific region as of October 2024, by country or territory. Statista. Statista Inc.. Accessed: December 22, 2024. https://www.statista.com/statistics/1319194/apac-facebook-ad-reach-rate-by-country/
DataReportal, and We Are Social, and Meltwater. "Facebook Advertising Reach Rate in The Asia-pacific Region as of October 2024, by Country or Territory." Statista, Statista Inc., 23 Oct 2024, https://www.statista.com/statistics/1319194/apac-facebook-ad-reach-rate-by-country/
DataReportal & We Are Social & Meltwater, Facebook advertising reach rate in the Asia-Pacific region as of October 2024, by country or territory Statista, https://www.statista.com/statistics/1319194/apac-facebook-ad-reach-rate-by-country/ (last visited December 22, 2024)
Facebook advertising reach rate in the Asia-Pacific region as of October 2024, by country or territory [Graph], DataReportal, & We Are Social, & Meltwater, October 23, 2024. [Online]. Available: https://www.statista.com/statistics/1319194/apac-facebook-ad-reach-rate-by-country/
