According to a September 2021 survey conducted among respondents in the United States and the United Kingdom who had attended at least one large-scale virtual event in the previous 18 months, 26 percent of survey participants said demos were the virtual event session types with the largest impact on their buying decisions. This was followed by 19 percent of respondents citing expert questions and answers (Q&As), while 17 percent cited keynotes.
Virtual event session types with the largest impact on buying decisions of attendees in the United States and the United Kingdom as of September 2021
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Kaltura. (November 3, 2021). Virtual event session types with the largest impact on buying decisions of attendees in the United States and the United Kingdom as of September 2021 [Graph]. In Statista. Retrieved July 22, 2024, from https://www.statista.com/statistics/1316665/virtual-event-sessions-impact-buying-decisions-us-uk/
Kaltura. "Virtual event session types with the largest impact on buying decisions of attendees in the United States and the United Kingdom as of September 2021." Chart. November 3, 2021. Statista. Accessed July 22, 2024. https://www.statista.com/statistics/1316665/virtual-event-sessions-impact-buying-decisions-us-uk/
Kaltura. (2021). Virtual event session types with the largest impact on buying decisions of attendees in the United States and the United Kingdom as of September 2021. Statista. Statista Inc.. Accessed: July 22, 2024. https://www.statista.com/statistics/1316665/virtual-event-sessions-impact-buying-decisions-us-uk/
Kaltura. "Virtual Event Session Types with The Largest Impact on Buying Decisions of Attendees in The United States and The United Kingdom as of September 2021." Statista, Statista Inc., 3 Nov 2021, https://www.statista.com/statistics/1316665/virtual-event-sessions-impact-buying-decisions-us-uk/
Kaltura, Virtual event session types with the largest impact on buying decisions of attendees in the United States and the United Kingdom as of September 2021 Statista, https://www.statista.com/statistics/1316665/virtual-event-sessions-impact-buying-decisions-us-uk/ (last visited July 22, 2024)
Virtual event session types with the largest impact on buying decisions of attendees in the United States and the United Kingdom as of September 2021 [Graph], Kaltura, November 3, 2021. [Online]. Available: https://www.statista.com/statistics/1316665/virtual-event-sessions-impact-buying-decisions-us-uk/